Taking a Strategic Approach to Your Website Rebuild

Taking a Strategic Approach to Your Website Rebuild

Mark Simon Helpful Resources

Strategic Website Rebuild Plan:

A successful website rebuild isn't just about a new look; it's about building a powerful online presence that serves your business goals and delights your users. 

It's tempting to mimic other websites you admire, but their design might not be the right fit for your unique offerings and target market. Instead of simply copying what others do, let's take a structured and strategic approach to your website redesign. This ensures every element works to achieve your specific objectives, rather than just looking good.

How to Create a Mission Statement, Vision Statement, and Brand Strategy That Define Your Business

How to Create a Mission Statement, Vision Statement, and Brand Strategy That Define Your Business

Mark Simon Helpful Resources

Here's a complete set of structured questions and instructions designed to help a business craft its Mission Statement, Vision Statement, and Brand Strategy. This process is ideal for leadership teams, founders, and branding consultants during strategic planning sessions or brand development workshops.

Comparing Joomla Frameworks: Helix Ultimate, T3, and T4 Explained

Comparing Joomla Frameworks: Helix Ultimate, T3, and T4 Explained

Mark Simon Helpful Resources

Comparing Joomla Frameworks: Helix Ultimate vs T3 vs T4

When building Joomla websites, choosing the right template framework can significantly impact performance, development time, and long-term maintainability. Three of the most popular options are Helix Ultimate, T3 Framework, and T4 Framework. This article explores the key differences between them to help you make an informed choice for your next Joomla project.

Your Next Customer Will Ask Dala, ChatGPT or Gemini—Not A Google Search

Your Next Customer Will Ask Dala, ChatGPT or Gemini—Not A Google Search

Mark Simon Helpful Resources

Why Generative Engine Optimization (GEO) Is the Future of Digital Discovery

For years, the golden rule of online visibility was simple: rank high on Google. Businesses invested heavily in SEO, paid ads, and content marketing strategies to climb those coveted search results.

But the rules are changing—fast!

How to Use Social Media Posts as Teasers to Attract Website Visitors and Drive Engagement

Mark Simon Helpful Resources

socialmedia conversion
In today’s digital age, social media is one of the most powerful tools for driving traffic to your website. By crafting teaser posts on social platforms and pairing them with compelling calls to action (CTAs) on your website, you can attract visitors and convert them into engaged customers. Here’s how to do it effectively:

Application Innovation

Targeted Web Solutions

We build beautiful professional websites that clearly represent the clients brand and mission. More importantly, the  websites and web portals we design offer full interactive business support solutions making them so much more than just a web brochure. The web presences we create actively solve system and process issues and increase business automation.

Business Connectivity

Plum Systems offers network connectivity and specialized monitoring solution for home and corporate clients. We provide highly customized and integrated network solution with an emphasis on security and quality of service. We have many unique offerings delivering secure high performance cabled and wireless solution in local and wide area formats.

Business Incubation

Plum Systems in partnership with CPUT runs the BiiC a comprehensive incubation program for graduate student and other entreprenuer business projects that have a social impact and are commercially viable. Our program provides mentorship, technology assistance, and access to funding and resources to develop great solution ideas into successful businesses.